Studying and training in graphic and digital design at Ésad de Reims
Our training is aimed at young creators who wish to develop a unique practice of graphic and digital design by discovering, in a variety of learning situations, the specialised know-how and creative methods adapted to the wide range of professional situations that graphic and digital designers encounter today. Their training at Esad de Reims begins in the second year, after the propaedeutic discovery year, and comprises two diploma cycles for a total duration of 5 years 1. In addition, there is a 6th year of inter-school and interdisciplinary post-graduate studies.
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BACHELOR PROGRAMME 3 years
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MASTER PROGRAMME2 years
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POST-GRADUATE PROGRAMME1 year
» How to apply for the training?
Bachelor programme: a first foundation training to learn the tools, methods and issues of the discipline
It lasts three years and leads to the Diplôme National d’Art / DNA.
The first preparatory year consists of fundamental courses for all students, without specialisation. During this year, a first course in graphic design is given.
Once the graphic and digital design speciality is chosen, from the second year onwards, students acquire skills in typography, publishing (press and books), editorial design, photography, video and motion design, interface design (mobile applications, website), introduction to code (web languages and processing), service design, digital prototyping (arduino and interactive devices). This training is accompanied by an annual programme of conferences and meetings dedicated to the culture of graphic and digital design, as well as workshops organised with our partners and invited designers. The curriculum at Esad also allows students to participate in certain courses in other options (object design, culinary design, etc.)
» more info / online application
» example of bachelor programme works
| Année | enseignements & repères pédagogiques |
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1st year |
Graphic Design — Marion Kueny & Sarah Vadé |
Code / Arduino — Mathieu Ehrsam en savoir plus |
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The Crazy Week, a total cross-sectional workshop in the school — Guests artists and designers en savoir plus |
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2nd year |
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Interaction Design – Mathieu Ehrsam |
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Type Design – Thomas Bouville |
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Motion Design – Adrien Cuingnet |
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Visual Identity – Laurent Burte |
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First internship (4 to 8 weeks) |
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The Crazy Week, a total cross-sectional workshop in the school — Guests artists and designers en savoir plus |
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Cycle of conferences - programme renewed each year |
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3rd year |
Editorial Design – Brice Domingues |
Web Design - Christian Porri |
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Type Design – Thomas Bouville |
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Motion design – Adrien Cuingnet |
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Visual Identity – Laurent Burte |
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Photography – Manuela Marques |
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History and Theory of Design – Eloisa Perez |
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Research and Creation Workshop (ARC) “Forms of Writing” – Nicolas Aiello, Marion Kueny, Sarah Vadé en savoir plus |
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Personal Project for the Bachelor Diploma (DNA) – accompanied by the teachers of the Bachelor Programme |
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The Crazy Week, a total cross-sectional workshop in the school — Guests artists and designers en savoir plus |
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Cycle of conferences - programme renewed each year |
The master programme: a second training of individual specialisation to question the contemporary issues of the discipline and open up its field of practice
It lasts 2 years and leads to the Diplôme National Supérieur d’Expression Plastique / DNSEP,
Attentive to the development of each student’s unique plastic writing in the perspective of her/his personal professional project, the master’s programme addresses the challenges of graphic design in the face of contemporary digital media (web-to-print, interface design, information design, new editorial forms… ). Practices and experimentation, and the understanding of project contexts are central to the training. The Master’s programme offers an awareness of academic research and interdisciplinary work - transversality within the school and with other schools - this cycle offers, in particular, in partnership with the Mines Télécom Institute, a research programme in data visualisation and a theoretical seminar entitled Forms, Technologies, Society. An Arc entitled “Forms of Writing” explores with an interdisciplinary look at the links between drawing, writing and memory - how to represent, leave a trace, write, draw, report, record, etc. The course also offers to collaborate on academic design projects carried out by the IDIS Chair IDIS Chair with the object design students.
Each student also produces a dissertation and a personal plastic project which give him/her the opportunity to develop a singular authorial style by dealing with the subject of his/her choice over a period of 2 semesters. This is an opportunity to reinforce their mastery of project management in context, by studying a field, an environment. In parallel, several courses and workshops complete the training: editorial design, motion design, socio-philosophy, dissertation follow-up by the Esad team of theorists accompanied by a graphic design theorist, diploma project follow-up by the teaching team. As with the 1st cycle, this training is accompanied by an annual programme of conferences and meetings dedicated to the culture of graphic and digital design, as well as workshops organised with our partners and invited designers.
» more info / online application
» examples of master students’ works
| Année | enseignements & repères pédagogiques |
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4ᵉ année |
Atelier Rendre public – Laurent Mészáros en savoir plus |
Design d’information & design d’interface – Olaf Avenati, en partenariat avec des intervenants invités |
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Workshop Fontes variables, expérimenter les variations possibles des signes typographiques, en tentant de dépasser les classiques variations de graisse, d’angle et de chasse — Thomas Bouville |
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Workshops transversaux, en commun avec les 4e années des autres options du Master – artistes ou designers/euses invité·e·s. Exemples : Nicolas Tilly, Aurélie Gasche, Fabrice Sabatier, … en savoir plus |
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Atelier Recherche et Création (ARC) « Formes de l’écrit » – Nicolas Aiello, Marion Kueny, Sarah Vadé en savoir plus |
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Séminaire de recherche de tous les étudiants du Master (toutes options réunies) – accompagné par les enseignant·e·s en design(s) de Master et du pôle théorie, avec des interventions de créateurs/trices invité·e·s |
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Workshop Outils et méthodes d’enquête – accompagné par Camillo Leon Quijano |
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Rencontre Comment devient-on chercheur/créateur ? – interventions de jeunes professionnel·le·s des domaines de la création et de la recherche |
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Suivi de Mémoire – accompagné par les enseignant·e·s du pôle théorie : Romuald Roudier, Rozenn Canevet, Fabrice Bourlez |
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Stage en entreprise (durée de 4 à 6 mois) ou Semestre académique à l’étranger (Erasmus) |
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Semaine Folle. Workshop transversal total dans l’école – artistes ou designers/euses invité·e·s |
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Cycle de conférence programmation renouvellée chaque année en savoir plus |
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5ᵉ année |
Projet plastique de DNSEP – coordonné par Laurent Mészáros & Olaf Avenati, avec la participation de tuteurs individuels de projet : Fabrice Bourlez, Laurent Burte, Brice Domingues, Mathieu Ehrsam, Christian Porri |
Suivi de Mémoire – accompagné par les enseignant·e·s du pôle théorie : Romuald Roudier, Rozenn Canevet, Fabrice Bourlez |
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Séminaire de recherche de tous les étudiants du Master (toutes options réunies) – accompagné par les enseignant·e·s en design(s) de Master et du pôle théorie, avec des interventions de créateurs/trices invité·e·s |
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Workshop Outils et méthodes d’enquêtes appliquées à la recherche-création – accompagné par Camillo Leon Quijano |
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Rencontre Comment devient-on chercheur/créateur ? interventions de jeunes professionnel·le·s des domaines de la création et de la recherche |
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Aide à la professionnalisation – intervenant spécialisé en statuts fiscaux et sociaux |
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Semaine Folle. Workshop transversal total dans l’école – artistes ou designers/euses invité·e·s |
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Cycle de conférence – programmation renouvelée chaque année |
Interdisciplinary post-graduate programme:
Id-DIM training — Digital Activities. Designer, Engineer, Manager
Duration : 1 year (1 academic semester + 1 internship semester)
An inter-school training course. Co-created by Esad de Reims, Institut Mines-Télécom Business School & Télécom SudParis / IMT, in partnership with Le Cube and SIANA, the course brings together designers (graphic / digital / object / space), engineers and managers in teams.
During the first semester, each team develops an object or service project, using current digital technologies. The emphasis is on co-creation, attention to the context and the recipients of the project. A series of courses support project practice, including: anthropology of uses, prototyping practice and methods, ethical and responsible project management, techno-criticism, datavisualisation, etc. Meetings with professionals in the digital field are proposed, from large companies to third-party venues. The semester ends with a public exhibition at the Cube, a digital art centre.
The second semester is devoted to an internship in a company and the writing of a thesis.
The course delivers a certificate of participation co-signed by the three founding schools.
This programme is part of the Inventivités Digitales Chair, the first teaching chair in France dedicated to digital creativity, held by Institut Mines-Télécom Business School, in partnership with Télécom SudParis and ESAD de Reims, and supported by Davidson Consulting, SIANA, Le CUBE and the Mines-Télécom Foundation.
» more info / online application
» examples of students’ works
1 • The curriculum is divided into 4 stages: 1 year of discovery of all types of teaching; 2 years of training in the chosen discipline to obtain a DNA diploma (grade de Licence); 2 years of further training to obtain a DNSEP diploma (grade de Master). Finally, a post-graduate year of professional reinforcement of digital design skills in an interdisciplinary environment.
| Année | enseignements & repères pédagogiques |
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6e année / semestre 1 / programme académique |
Accompagnement du projet en groupe interdisciplinaire (durée : 1/4 du temps total du programme) – Olaf Avenati, Pierre-Antoine Chardel, Djamel Belaid |
Workshop de prototypage (à l’ESAD de Reims) – Olaf Avenati, Éric Blondin, Pierre-Antoine Chardel, Djamel Belaid |
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Culture et enjeux du design numérique – Olaf Avenati & invité·e·s |
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Anthropologie & design – Olivier Coulaux |
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Méthodes & pratique d’UX – Eliott Pizon |
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Maitrise des outils numériques de création (en collaboration avec Le Cube) |
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Philosophie des techniques et pratiques numériques innovantes – Armen Khatchatourov & Niels Aziosmanoff |
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Expérimentations du code et de la programmation – Sylvie Tissot |
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Datavisualisation – Fabrice Sabatier |
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Compréhension des business models innovants – A. Tsagliotis |
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Initiation aux méthodes de Design Thinking - Défi entreprise – A. Cauchard |
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Pratique du management éthique et responsable – Maxime Guedj, O. Friedman |
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Méthodologie de mémoire – J.-L. Moriceau |
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Séminaire collectif |
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6e année / semestre 2 / immersion professionnelle |
Stage en entreprise ou en incubateur, |
Mémoire de recherche – accompagné par un enseignant référent |
Trades and fields of activity opened up by the training
The professions for which the course prepares students
- Graphic designer: publishing, communication, editorial design, signage, exhibition
- Digital designer: prospective design, service design, interactive devices, multimedia
- UX/UI Designer: design and prototyping of mobile applications and websites
- Integrated designer in a workshop, studio or agency
- Independent designer, working alone or in a group
- Art director
- Graphic and digital design consultant
- Practitioner capable of self-learning throughout professional life
Main fields of activity encountered at ESAD in the course of projects and constituting professional outlets
- Visual communication
- Cultural and artistic field
- Digital entrepreneurship (industrial and/or craft)
- Academic research
Continuing your studies after the Master programme at Ésad de Reims
- The Ésad in Reims offers an interdisciplinary postgraduate degree that combines design, engineering and management.
(see below for more information). - The diplomas awarded by the school are recognised at national and European level. They are equivalent in value to the Bachelor’s and Master’s degrees and allow their holders to apply for these levels in most European universities and schools for academic pursuit by equivalence.
